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Fitness Petr Kucera

by Design

Fitness Petr Kucera

We created a simply brilliant logo for the personal brand of fitness trainer Petr Kučero - the absolute winner of the international bodybuilding competition in Slovakia and the winner of the Men physique open category. The logo combines not only the initials of the name, but also symbolically represents the output of negative thinking and the intake of positive ones, workout and symbolically represents the effort that is rewarded with a healthier life and excellent physical form.

Everything is complemented by a unique font for the accompanying text, which is created specifically for the Petr Kučera brand and can also be used as part of other promotional and branded materials and slogans.

Creative director

Filip Zavoral

Client

Fitness Petr Kucera

Design

Filip Zavoral
Petra Mottlová

Deliverables

Logo design

Photo

Vojtěch Mareš

Year

2021

Zero-limit logo

The design strategy, based on the initial client interview and subsequent research, was to come up with a strong logo for the entire project and design that was able to perfectly fulfill its primary identification function while helping to build the client's personal brand. A functional, yet appealing design that the public will quickly adopt, but at the same time is easily distinguishable and free from general fitness/gym/sports themes, achieving a completely original unmistakable design.

Colors

Signature green

Primary brand color

Deep black

Secondary color

Fresh white

Additional color

Fonts

Other projects

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Ceveme

by DesignStrategyWeb & Digital

Ceveme

Ceveme is demonstrational UX/UI app project for easy and fast resumé creation, sharing and tracking views statistics. Project contains user flow, emphatic user journey, lo-fi prototype and hi-fi prototype of the final app.

Client

Demo

Deliverables

UX/UI
User flow
User journey
Lo-fi prototype
Hi-fi prototype
Logo design

Year

2022

User flow

User flow shows possible steps of the user throught the app and its sections. It also demonstrate content architecture.

Show Figma prototype

User journey

Emphatic user journey that maps on timeline user expectations, feelings and what he think of each step from the begging to the final conversion. Every step also shows possible opportunities for future features, improvements and optimisation.

Show Figma prototype

Lo-fi prototype

Show Figma prototype

Hi-fi prototype

Show Figma prototype

Other projects

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Mythiq.net

by DesignStrategyWeb & Digital

Mythiq.net

With the new era of European video game network, publisher and developer Mythiq.net comes a new brand identity, led by a modern and original logo that honours all the pillars of the Mythiq.net brand and a website with features that redefine conventional standards.

Creative director

Filip Zavoral

Client

Mythiq.net

Design & Coding

Filip Zavoral
Marcin Bielak

Deliverables

Brand identity
Logo design
Website

Year

2020 – 2021

When the pillars and roots of the brand form a logo.

In its history, Mythiq.net has been represented by three logos, including our current one. However, the previous logos did not sufficiently reflect what the Mythiq.net brand is, stands for and creates. In particular, the two previous client logos did not properly fulfill their primary, i.e. identifying, function.

The new logo was designed to honor the brand’s roots and core values while still being perfectly distinguishable and easily identifiable.

A website redefining conventional standards.

A smooth, seamless user experience from every part of the website and content tailored to each user with advanced profiles. Detailed researched and designed UX and UI design ensure that every user step is as simple and fast as it can be.

All of this is underlined by the site’s advanced features and automatic prediction of the user’s steps, which not only reflects one of the client’s main pillars of providing users with the ultimate flawless experience across all projects and services, but also pushes and redefines the standards of conventional websites.

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Colors

Era blue

Primary brand color

Background gray

Secondary color

Secondary gray

Additional color

Dim gray

Additional color

Alert yellow

Notification color

Fonts

Reimagining the concept of a traditional community forum.

The traditional concept of community forums has been fundamentally transformed, creating a unique platform for more convenient communication and overall interaction between users and the entire community. All this with the help of research and data analysis that helped to design a completely revolutionary UX and UI design in the field of online communication platforms and forums.

Other projects

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Seznam.cz Email App

by DesignWeb & Digital

Seznam.cz Email App

Zavoral Design cooperated with team from Email department of Seznam.cz on brand new concept of UI/UX mobile app which takes into account user behaviour in mobile app and overall experience, intuitivity and effectivity while using app in different conditions and on different devices.

Client

Seznam.cz

Deliverables

UI/UX

All new. Completely innovative.

Seznam.cz, largest Czech search engine, portal and service provider on internet such as Email.cz or Mapy.cz, in year 2011 decided to move from old, confusing and for users non-intuitive app and refresh its email service at mobile devices with brand new app which is made from ground for maximal comfort for users of email service by Seznam.cz

Outcome was a user flow study on which were based and created couple of designs from which came up final design containing user most friendly elements from each design and which had best results during internal A/B testing.

Other projects

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Digidatarch

by DesignWeb & Digital

Digidatarch

A website that is representative, intuitive, and at first glance customers has confidence that their documents are in the right hands. This was our goal during the website creation process for a Czech leading company in document management & digitalization.

Creative director

Filip Zavoral

Client

Digidatarch

Deliverables

Strategy
Website
UI/UX

Year

2021

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Colors

Digi Green

Primary brand color

Ming green

Secondary color

Secondary green

Additional color

Digi gray

Additional color

White

Additional color

Fonts

Other projects

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Skalka

by Design

Skalka

A visual identity that is modern, well recognizable and memorable. Designed to meet all the requirements and demands of today and at the same time withstand the challenges of the future. A simple visual identity design that honors the roots of the Skalka company and the location in which it is located.

Client

Mythiq.net

Deliverables

Visual identity
Logo design

Year

 2021

Easily recognizable.

Thanks to its simplicity, the new logo is also easy to recognize and much easier to remember. At a time when one is overwhelmed by a large number of advertisements and brands of other companies, these elements are absolutely key to the proper functioning of the Skalka logo and to the fulfillment of their goals and much more effective and personal communication with their customers.

Other projects

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ZP Bartoš

by DesignStrategyWeb & Digital

ZP Bartoš

A completely responsive and user-friendly website that gives direction to the market. Designed to intuitively provide an overview of services to visitors and allow easy and quick negotiation and order, whether from the comfort of home or through the phone screen on a train.

Client

ZP Bartoš

Deliverables

Strategy
UI/UX
Website

Web that adapts to you.

Variably changes content size and it´s layout based on device and resolution. Whether you using smart watches, phone, tablet, computer or projector, you will always have the most comfortable experience from viewing website and choosing services.

Everything within reach. And where it should be.

At first glance and in first seconds understandable, intuitive and with every important elements within reach of one click and right where you looking for it. Website created directly for visitor thanks to precise UX and UI design, that saves you time, makes browsing easier and rocket fast contact. No other in this market uses power of UX design.

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Colors

Bright yellow

Primary brand color

Pure white

Secondary color

Secondary gray

Additional color

Fonts

Design that gives direction to the market.

Uniqueness consists of a gentle and breathing design ensuring the most comfortable experience. From colors to the last pixel is everything designed to form a perfect whole from which you will have a great feeling that everyone deserves. We moving market and experience from web browsing to the new century.

Other projects